Privacy Policy

1. INTRODUCTION

Welcome to Beautivoo!

Beautivoo ("we", "us", "our" or "the Company") is an online beauty marketplace and mobile application designed to connect customers with beauty professionals, salons, spas, independent beauty technicians and other beauty service providers through one convenient digital platform.

Our platform allows customers to discover beauty businesses, browse services, compare prices, make appointments, communicate with service providers, submit reviews and manage their bookings.

Beauty businesses can use Beautivoo to create business profiles, showcase their services, manage appointments, communicate with customers and grow their businesses.

At Beautivoo, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, share and protect your personal data when you access or use our website, mobile application and related services.

By accessing or using Beautivoo, you acknowledge that you have read this Privacy Policy.

Please do not use our platform if you do not agree with the way we handle personal information as explained in this policy.

2. WHO WE ARE

The Beautivoo platform is owned and operated by:

Company Name: Ivorywoo ltd

Trading Name: Beautivoo

Company Registration Number: 16767457

Registered Address: 124-128 City Road, London, EC1V 2NX

Email Address: contact@beautivoo.com

Website: www.beautivoo.com

For the purposes of applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, Beautivoo acts as a data controller in relation to personal information collected and processed to operate its marketplace.

Individual beauty businesses may also act as independent data controllers when they receive and use customer information for their own business purposes, such as providing treatments, maintaining client records and managing appointments.

3. INFORMATION WE COLLECT

We collect different types of personal information depending on whether you use Beautivoo as a customer or as a registered beauty business.

3.1 Information Collected from Customers

When you register for an account, browse services, make bookings or use our platform, we may collect:

• Full name.
• Email address.
• Telephone number.
• Residential or billing address, where required.
• Account username and password (passwords should be stored securely in hashed form).
• Profile photograph, if provided.
• Booking and appointment history.
• Preferred beauty services and providers.
• Payment and transaction information.
• Reviews, ratings and feedback.
• Messages and communications exchanged through the platform.
• Customer preferences and saved beauty businesses.
• Location information, where permission is granted.
• Technical information about your device and app usage.

3.2 Information Collected from Beauty Businesses

If you register as a salon, spa, independent beautician, beauty technician or other beauty service provider, we may collect:

• Business name and trading name.
• Business owner's full name.
• Business email address.
• Contact telephone number.
• Business address and operating location.
• Business registration details, where applicable.
• Business description and service categories.
• Beauty treatments and services offered.
• Service prices and availability.
• Business photographs, logos and portfolio images.
• Professional qualifications and certifications, where relevant.
• Insurance information, where relevant.
• Bank account or payment payout details.
• Identity and verification information, where required.
• Appointment and booking records.
• Customer communications and business activity on Beautivoo.

We may request additional information to verify the identity and legitimacy of businesses using our platform.

3.3 Payment Information

Beautivoo may facilitate payments for bookings and other services through third-party payment providers.

Depending on the payment method, these providers may collect and process:

• Payment card details.
• Cardholder information.
• Billing address.
• Transaction references.
• Payment status.
• Refund and chargeback information.

Where payment processing is handled by a third-party provider, Beautivoo does not intend to store full payment card numbers or security codes on its own systems.

Payment information is handled in accordance with the relevant payment provider's privacy and security policies.

3.4 Technical and Usage Information

When you access Beautivoo through our website or mobile application, we may automatically collect certain technical information, including:

• IP address.
• Device type and model.
• Operating system.
• Mobile application version.
• Browser type.
• Unique device identifiers.
• Login dates and times.
• Pages and services viewed.
• Search activity.
• Clicks and navigation activity.
• App performance and error reports.
• Approximate geographical location.

This information helps us maintain the security, performance and functionality of our platform.

4. HOW WE USE YOUR PERSONAL INFORMATION

Beautivoo collects and processes personal information for the following purposes:

4.1 Account Registration and Management

To:

• Create and manage customer accounts.
• Register beauty businesses.
• Authenticate users.
• Maintain account security.
• Verify business profiles.
• Provide access to platform features.

4.2 Booking and Appointment Management

To:

• Allow customers to discover beauty services.
• Facilitate appointment bookings.
• Share relevant booking information with beauty businesses.
• Send booking confirmations and reminders.
• Process cancellations and rescheduling requests.
• Manage refunds and booking disputes.

4.3 Connecting Customers and Beauty Businesses

To:

• Display beauty businesses and their services.
• Help customers discover suitable service providers.
• Share relevant customer booking details with the selected business.
• Facilitate communications between customers and businesses.
• Enable beauty businesses to manage customer appointments.

4.4 Payment Processing

To:

• Facilitate customer payments.
• Process refunds.
• Manage business payouts.
• Maintain transaction records.
• Detect and prevent fraudulent transactions.

4.5 Customer Support

To:

• Respond to enquiries.
• Resolve complaints.
• Investigate booking disputes.
• Provide technical assistance.
• Improve the overall customer experience.

4.6 Marketing and Promotional Communications

Where permitted by applicable law, we may use your contact details to send:

• Special offers.
• Discounts and promotions.
• Beauty industry updates.
• New service announcements.
• Platform updates.
• Newsletters and marketing communications.

You may unsubscribe from marketing communications at any time by using the unsubscribe link provided in our emails or adjusting your communication preferences.

You will still receive essential service communications relating to your account, bookings, payments and security.

4.7 Platform Improvement and Analytics

We may use information about how customers and beauty businesses interact with Beautivoo to:

• Improve our mobile application.
• Develop new features.
• Understand customer preferences.
• Improve search results.
• Monitor platform performance.
• Identify technical issues.
• Improve the quality of our marketplace.

5. LEGAL BASIS FOR PROCESSING PERSONAL DATA

Beautivoo processes personal information in accordance with applicable data protection laws.

Depending on the circumstances, we rely on the following lawful bases:

a. Contractual Necessity

We process information where it is necessary to provide services requested by you, including account registration, appointment bookings, payment processing and communications relating to bookings.

b. Legitimate Interests

We may process information where necessary for our legitimate business interests, provided these interests do not override your rights and freedoms.

These interests may include improving our platform, preventing fraud, protecting account security and developing our marketplace.

c. Legal Obligations

We may process information where necessary to comply with applicable laws, regulations, tax requirements, financial reporting obligations and lawful requests from relevant authorities.

d. Consent

Where required, we will request your consent before processing personal information for specific purposes, such as certain marketing activities, optional location tracking or non-essential cookies.

You may withdraw consent at any time.

6. SHARING YOUR PERSONAL INFORMATION

Beautivoo operates as a marketplace connecting customers with independent beauty businesses. As a result, certain personal information must be shared to provide the services available through our platform.

We may share your information with the following categories of recipients:

6.1 Beauty Businesses

When you make a booking, we may share relevant information with the selected beauty business, including:

• Your name.
• Contact details.
• Appointment date and time.
• Selected treatment or service.
• Relevant booking information.
• Special requests submitted as part of your booking.

This enables the beauty business to confirm, manage and provide the requested service.

6.2 Payment Service Providers

We may share relevant information with payment processors and financial service providers to facilitate transactions, refunds, fraud prevention and business payouts.

6.3 Technology and Service Providers

We may share information with trusted third-party service providers who assist us with:

• Cloud hosting and data storage.
• Mobile application development.
• Website management.
• Email and SMS communications.
• Customer support.
• Analytics.
• Payment processing.
• Identity verification.
• Security and fraud prevention.

These providers are only permitted to process personal information in accordance with applicable agreements and instructions where they act as our processors.

6.4 Legal and Regulatory Authorities

We may disclose personal information where necessary to:

• Comply with legal obligations.
• Respond to lawful requests.
• Investigate suspected fraud.
• Protect the rights and safety of users.
• Enforce our terms and conditions.
• Prevent illegal activities.

6.5 Business Transfers

If Beautivoo undergoes a merger, acquisition, restructuring, investment transaction or sale of business assets, personal information may be transferred as part of that transaction, subject to applicable data protection requirements.

We do not sell customers' personal information to third parties.

7. INFORMATION SHARED BETWEEN CUSTOMERS AND BEAUTY BUSINESSES

Beautivoo is designed to facilitate direct interaction between customers and beauty businesses.

Customers understand that when they book a service, relevant personal information may be made available to the selected beauty business.

Beauty businesses are responsible for handling customer information lawfully and securely and must only use it for legitimate purposes connected with their services and applicable legal obligations.

Beauty businesses must not use customer information obtained through Beautivoo for unauthorised marketing, unrelated activities or any other purpose that is inconsistent with applicable data protection laws.

8. LOCATION INFORMATION

Beautivoo may use location information to help customers discover beauty businesses and services in their preferred geographical areas.

Location information may be collected through:

• GPS functionality.
• Device location services.
• Manually entered postcodes or addresses.
• Approximate location derived from IP addresses.

Where precise device location is requested, Beautivoo will seek permission through your device settings.

You can disable location permissions at any time through your mobile device settings. However, some location-based features may not function correctly.

9. COOKIES AND TRACKING TECHNOLOGIES

Our website and mobile application may use cookies, software development kits (SDKs), analytics tools and similar technologies.

These technologies help us:

• Keep users logged in.
• Remember preferences.
• Improve website and app functionality.
• Understand user behaviour.
• Monitor performance.
• Detect security issues.
• Measure marketing effectiveness.

Where legally required, we will obtain your consent before using non-essential cookies or similar tracking technologies.

You may manage cookie preferences through our website cookie settings or your device settings, where applicable.

10. DATA SECURITY

Beautivoo takes reasonable technical and organisational measures to protect personal information against:

• Unauthorised access.
• Loss or theft.
• Accidental destruction.
• Unauthorised disclosure.
• Alteration.
• Misuse.

Security measures may include:

• Secure data storage.
• Encryption where appropriate.
• Access controls.
• Authentication procedures.
• Secure payment integrations.
• Regular system monitoring.
• Staff access restrictions.
• Security assessments and updates.

Although we take reasonable steps to protect your information, no electronic transmission or storage system can be guaranteed to be completely secure.

11. HOW LONG WE KEEP YOUR INFORMATION

Beautivoo retains personal information only for as long as reasonably necessary for the purposes for which it was collected, including legal, accounting, regulatory and business requirements.

Our proposed retention approach is as follows:

When personal information is no longer required, we will securely delete, anonymise or otherwise dispose of it in accordance with our data retention procedures.

12. YOUR DATA PROTECTION RIGHTS

Under applicable UK data protection legislation, you may have the following rights:

a. Right of Access

You may request a copy of the personal information we hold about you.

b. Right to Rectification

You may request that inaccurate or incomplete information be corrected.

c. Right to Erasure

You may request the deletion of your personal information in certain circumstances.

d. Right to Restrict Processing

You may request that we restrict how we use your personal information in certain circumstances.

e. Right to Data Portability

You may request certain personal information in a commonly used, machine-readable format where applicable.

f. Right to Object

You may object to certain types of personal data processing, including processing based on legitimate interests and direct marketing.

g. Right to Withdraw Consent

Where we rely on consent, you may withdraw that consent at any time.

To exercise any of these rights, contact us using the details provided in Section 19.

We may need to verify your identity before responding to your request.

We will respond within the applicable legal time limits. Some rights are subject to legal exceptions and limitations.

13. CHILDREN'S PRIVACY

Beautivoo is not intended to be used independently by children under the age of 18 unless we have specifically designed and implemented appropriate age-related safeguards and obtained any required permissions.

We do not knowingly collect personal information from children in circumstances where doing so would be unlawful.

If we become aware that personal information has been collected unlawfully from a child, we will take appropriate steps to investigate and address the matter.

Parents or guardians who believe a child has provided personal information to Beautivoo may contact us.

14. THIRD-PARTY WEBSITES AND SERVICES

Beautivoo may contain links to third-party websites, payment platforms, social media services or other external applications.

These third-party services operate under their own privacy policies and terms.

Beautivoo does not control how independent third parties collect, store or use personal information.

We encourage users to review the privacy policies of third-party services before providing personal information to them.

15. INTERNATIONAL DATA TRANSFERS

Some of our technology providers and service partners may operate outside the United Kingdom.

Where personal information is transferred outside the UK, Beautivoo will take appropriate steps to ensure that the transfer complies with applicable data protection legislation.

Depending on the destination and circumstances, this may include:

• Transfers to countries recognised as providing an adequate level of protection.
• Appropriate safeguards, such as the UK International Data Transfer Agreement.
• The UK Addendum to the EU Standard Contractual Clauses.
• Other legally recognised transfer mechanisms.

You may contact us for further information about international data transfers and applicable safeguards.

16. AUTOMATED PROCESSING AND PERSONALISATION

Beautivoo may use automated systems and algorithms to support platform functionality.

These may include:

• Displaying relevant beauty businesses.
• Sorting search results.
• Recommending beauty services.
• Personalising customer experiences.
• Detecting suspicious activity.
• Improving marketplace search and discovery.

These systems may use information such as location, search preferences, service categories and previous interactions.

We do not intend to make decisions based solely on automated processing that produce legal or similarly significant effects on individuals without meeting applicable legal requirements.

17. REVIEWS, RATINGS AND PUBLIC INFORMATION

Customers may submit reviews, ratings and feedback about beauty businesses through Beautivoo.

Beauty businesses may also publish business descriptions, service information, photographs, prices and other promotional content.

Certain information may be publicly visible to other users of the platform.

Users should avoid including sensitive personal information, confidential information or other people's personal information in public reviews and profile content.

Beautivoo reserves the right to moderate or remove content in accordance with its platform rules and applicable laws.

18. CHANGES TO THIS PRIVACY POLICY

Beautivoo may update this Privacy Policy from time to time to reflect:

• Changes to our business operations.
• New platform features.
• Changes in technology.
• Changes to applicable laws and regulations.
• Changes to our data processing practices.

Where appropriate, we will notify users of significant changes through our website, mobile application or email.

The latest version will always be made available on our platform, together with its updated effective date.

We encourage users to review this Privacy Policy periodically.

19. CONTACT US

If you have any questions, concerns or requests relating to this Privacy Policy or the way Beautivoo handles personal information, please contact us:

Beautivoo – Privacy and Data Protection

Company: Ivorywoo ltd
Email: contact@beautivoo.com
Postal Address: 124-128 City Road, London, EC1V 2NX
Website: www.beautivoo.com

If you are unhappy with how we handle your personal information, you also have the right to lodge a complaint with the UK's Information Commissioner's Office (ICO).

Website: https://ico.org.uk/

Telephone: 0303 123 1113

20. ACCEPTANCE OF THIS PRIVACY POLICY

By registering for an account, accessing or using Beautivoo, you acknowledge that you have been provided with access to this Privacy Policy.

Where consent is required for particular processing activities, we will request it separately and will not treat general acceptance of this Privacy Policy as consent to every type of data processing.

Thank you for choosing Beautivoo.

Beautivoo, Bringing Customers and Beauty Businesses Together in One Convenient Platform.